Marketing & Enterprise Sales
The skill nobody teaches you
Ask any founder what separates companies that thrive from companies that vanish, and you’ll hear the same thing: someone figured out how to get customers.
Yet most schools never teach it. A student can graduate knowing a thousand things and still not know how to introduce themselves to a stranger, explain why something matters, or ask for what they want.
Our Marketing & Enterprise Sales program fixes that. Across two years, students build communication, persuasion, and sales skills step by step, from confident speaking to closing real deals. These skills make them valuable on any team and unstoppable on their own.
Who this program is for
Students are placed in age-appropriate peer batches:
Explorers
Ages 8–11Confident communication, storytelling, and creativity. Students learn to share ideas clearly, present with confidence, and “sell” small projects in safe, playful settings.
Builders
Ages 12–15Brand-building, social and content marketing, and the foundations of selling, with guided, supervised real-world practice.
Founders
Ages 16–20Growth marketing, outreach, discovery calls, enterprise sales, negotiation, and live campaigns for real products and companies.
You don’t need experience, and you don’t need to be outgoing. Shy students often become our strongest communicators, because confidence comes from practice.
The two-year journey
Year 1: Voice, story, and confidence
- Communicating clearly, presentation mastery, and speaking with confidence
- Understanding people: what they want, need, and worry about (buyer psychology)
- Positioning and storytelling: why something matters, and to whom
- Brand basics: voice, identity, positioning, and building trust
- Content creation, copywriting, and launching first marketing projects
- Sales funnels & lead magnets: understanding customer journey stages (TOFU, MOFU, BOFU)
- Introduction to CRMs (HubSpot & Notion): managing contacts, pipelines, and leads
- Listening and stakeholder empathy: the foundation of all great selling
Year 2: Campaigns, outreach, and closing
- Modern growth marketing: multi-channel content, social, community, and email marketing
- Multi-platform paid advertising: launching & managing live ads on Meta, Google, TikTok, LinkedIn & YouTube
- Marketing attribution, conversion pixels, UTM tracking, and reading data to optimize campaigns
- AI agents in marketing and sales: automated prospect research, outreach bots, and intelligent workflows
- Enterprise CRM mastery (HubSpot, Salesforce): pipeline management, lead scoring, and deal tracking
- The fundamentals of selling: consultative discovery, qualification frameworks, and objection handling
- Enterprise sales: navigating decision-makers, proposals, contract negotiation, and closing deals
- Outreach and prospecting with real practice, fully supervised and age-appropriate
- Capstone: Running a live marketing and sales campaign for a real product or company, with measurable results
How the program works
What your child leaves with
- A tested playbook for finding, reaching, and winning customers through ads, funnels, and outreach
- Hands-on mastery of industry-standard CRMs (HubSpot, Salesforce) and performance ad platforms
- Practical deployment of autonomous AI agents for sales automation, prospecting, and lead enrichment
- Real experience with multi-touch attribution, conversion tracking, and pipeline forecasting
- Confidence in pitching, presenting, negotiating, and closing high-value deals with real executives
- A portfolio of live campaign case studies, ROAS reports, and revenue-generating results
Why this matters now
In a world where anyone can build a product with AI in a weekend, the advantage goes to people who can reach the right audience and earn their trust. Distribution and persuasion are the new superpowers, and our students learn them early.
For parents
Selling here means communicating honestly, understanding others, and creating value. We teach ethics, respect, and integrity alongside technique. Younger students practice in safe, supervised, classroom-style settings. Real-world outreach for older students is guided and age-appropriate with complete safety and mentor supervision.
What students say
“Before Path School, I was terrified of pitching my ideas. In Year 2, our team ran a live multi-channel outreach campaign that landed three corporate pilot deals. It completely changed how I speak, negotiate, and lead.”
Frequently asked questions
Great ideas don’t sell themselves, people do.
Learn to sell the future you’re building.